The cleanup trap: Stop asking RAG to fix bad data

The enterprise technology ecosystem is caught in a costly cycle. Over the past two years, millions of dollars have been funneled into generative AI pilots, yet many of these initiatives stall out before ever reaching a live production environment.When a project fails, the immediate instinct of technical leadership is often to blame the model: The context window was too restrictive, the latency was too high, or the reasoning capabilities simply were not there.But as data engineers building the scaffolding for these systems, we often see a different reality: The model receives the blame, but the pipeline usually contains the root cause. Production gen AI rarely fails because of model limitations alone. More often, it fails because the enterprise data foundation underneath it is fundamentally