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Article TechCrunch

Phia accused of ‘cookie stuffing,’ taking affiliate credit on purchases it didn’t earn

TechCrunch July 11, 2026 · 12:29 am Read Original
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Phia accused of ‘cookie stuffing,’ taking affiliate credit on purchases it didn’t earn

Phia, the shopping startup founded by Bill Gates’ daughter, Phoebe, and her friend, Sophia Kianni, is under fire for a practice known as “cookie stuffing,” which helped the product receive commissions and credit for sales it did not actually generate, per a Bloomberg investigation. 

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Article Info
Source TechCrunch
Published Jul 11, 2026 · 12:29 am
Article ID u6xkhjh
Original URL Open source
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Neutral 0.0
−100Neutral+100
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